{"product_id":"authentic-beauty-concept-hydrate-smoothing-serum-multicolor-abc6hrc01017now-henkel-iberica","title":"Moisturizing and Smoothing Serum","description":"\u003cp\u003e The Hydrate Smoothing Serum is Authentic Beauty Concept's Hydrating Smoothing Serum, which enhances natural shine leaving hair soft and silky, it is a deeply hydrating water-based serum that defines and smooths hair while reducing frizz.\u003c\/p\u003e\n\u003cp\u003e Its main ingredients, mango and basil, are known for their moisturizing, soothing, purifying, regenerating, and revitalizing properties. The vegan formula is free of sulfates and silicones.\u003c\/p\u003e \u003cp\u003eHow to use it? Wash your hair with your favorite Authentic Beauty Concept shampoo. Towel-dry your hair and gently apply the serum through your hair, focusing on the mid-lengths and ends. Use your fingers or a comb to smooth and control frizz, ensuring every strand is coated with the Smoothing Moisture Serum. Apply a small amount to the ends, pressing lightly and sealing any split ends for a shiny finish.\u003cbr\u003e\u003c\/p\u003e","brand":"Authentic Beauty Concept","offers":[{"title":"Multicolored \/ 100ml","offer_id":49204543127799,"sku":"ABC6HRC01017NOW001","price":44.4,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0699\/2592\/9207\/files\/ABC6HRC01017NOW_Multicolor_0_4c5ff730-49c2-415e-8a07-1a2a5d9b64cf.png?v=1790754518","url":"https:\/\/wowconcept.com\/en\/products\/authentic-beauty-concept-hydrate-smoothing-serum-multicolor-abc6hrc01017now-henkel-iberica","provider":"WOW Concept","version":"1.0","type":"link"}