For 185 years, Tiffany & Co. has continued to evolve creatively, embracing artistic and cultural influences, and finding exciting ways to renew its rich legacy. Since the 1950s, Tiffany has brought in designers who have become iconic names, from Jean Schlumberger to Elsa Peretti to Paloma Picasso, ensuring that Tiffany remains dynamic and relevant to each generation. The company’s design-driven dynamism honors and perpetuates the founder’s pioneering spirit. Today, Tiffany continues to bring whimsy to its annual fine jewelry collections, while also speaking to new generations through original collections that offer personal expression, so much a part of Charles Lewis Tiffany’s original concept. The beat continues, the pulse of New York and creativity, the pursuit of modernity and originality intertwined with reverence for Tiffany’s great heritage. Conceived as a companion catalogue to the Vision and Virtuosity exhibition at the Saatchi Gallery in London, this Assouline volume encapsulates the full romance and heritage of this world-famous American icon, highlighting the creative inspirations, witty advertisements and window displays, and Tiffany’s diamond expertise, as well as the stories behind the blue box, the classic film Breakfast at Tiffany’s, and the fabulous Tiffany Yellow Diamond.